A new, one-of-a-kind PAW Patrol immersive experience is scheduled to open in Nickelodeon Universe® late summer 2018. Based on Nickelodeon’s top-rated animated preschool series PAW Patrol—which is produced by Spin Master Entertainment—the new 4,000 square-foot-attraction will light up children’s imaginations as they recreate their favorite PAW Patrol missions inside the world of Adventure Bay in an exciting open-play experience.
The PAW Patrol attraction will transport guests into a fun, creative play environment where kids can help Chase, Marshall and all their friends through many of the familiar sites of Adventure Bay. Whether preparing for rescue missions inside of Lookout Tower or climbing down to the beach to see if there are any turtles or crabs that need saving, kids of all ages will find something new around every corner while visiting the attraction.
“As we celebrate our 10-year partnership with Nickelodeon this year, we are thrilled to continue bringing new experiences of all levels to life for guests to enjoy,” said Jill Renslow, senior vice president of business development and marketing, Mall of America. “We remain committed to creating immersive storytelling experiences for guests of all ages and this new PAW Patrol attraction fits perfectly.”
“PAW Patrol is a runaway hit and a beloved preschool property around the world,” said Gerald Raines, senior vice president, global recreation and location based experiences, Nickelodeon Group. “Making the debut of the brand-new PAW-themed attraction the perfect addition to Nickelodeon Universe, as we celebrate the milestone 10th anniversary of Nick’s first-ever standalone theme park.”
Replacing the recently retired Jimmy Neutron’s Atomic Collider ride in Nickelodeon Universe, the PAW Patrol attraction admission is included with Nickelodeon Universe all-day wristbands, or six points for guests choosing to pay per ride.
Located at the east entrance of Nickelodeon Universe, the PAW Patrol attraction will join the more than 27 rides and attractions located inside the 7-acre theme park, and the more than 520 world-class shops and attractions at Mall of America.
About Nickelodeon Universe: Located in the center of Mall of America®, Nickelodeon Universe features seven acres of unique attractions and entertainment, including 27 rides and attractions for guests of all ages and courage levels. Themed after the No. 1 entertainment brand for kids, Nickelodeon Universe offers Nick character meet and greets, spine-tingling rides, the longest indoor zipline, unique retail shops and more.
About Mall Of America: At 5.6 million square feet, Mall of America is the largest shopping and entertainment complex in North America with more than 520 retail stores and restaurants; Nickelodeon Universe, the nation’s largest indoor theme park; SEA LIFE Minnesota Aquarium; FlyOver America; Crayola Experience; Hard Rock Café; The Escape Game; CMX Cinemas; and more. The Mall opened in 1992 and is located in Bloomington, Minn., minutes from downtown Minneapolis and St. Paul and adjacent to the Minneapolis Saint Paul International Airport.
REMINDER: INBOUND will not publish next week, as we will be a part of IPW #50 in Denver, Colorado. We resume publication with the May 30 edition of INBOUND.