INBOUND received a note a few days ago from Noël Irwin Hentschel, chairman and CEO of AmericanTours International (ATI), who had returned from Germany and ITB, which was held March 6-10 in Berlin, and who was quite upbeat about the pace of business at the trade show, held March 6-10 in Berlin. A member of the Brand USA board of directors, Irwin Hentschel said that she and other board members in Berlin used the occasion to encourage industry leaders to advocate for an early, multi-year reauthorization of Brand USA. She was one of those invited to dinner at the official residence in Berlin of U.S. Ambassador Richard Grenell. The dinner coincided with International Women’s Day and included her son, Nick Hentschel, who is ATI’s executive vice president; US Travel President Roger Dow; and some key German tour operators who promote the USA in their products.